Benefits of Texting-Based ARS
In the first part of this two-part blog post, I explored the differences between traditional ARS and text message-based ARS. In this post, I’ll explore the multimedia features of both types of ARS.
Both traditional ARS systems and Text Message-Based ARS systems allow you to segment [...]
The 2digiti Blog
Traditional Audience Response System (ARS) Vs. Text Message-Based ARS in Medical Education – Part 2
Wednesday, May 5th, 2010Traditional Audience Response System (ARS) vs. Text Message-Based ARS in Medical Education–Part 1
Wednesday, May 5th, 2010Differences b/w Traditional and Text Message-Based ARS
“Is text-messaging a good audience response tool?” That’s a question that I am frequently asked both in client meetings and online. The simple answer is “yes.” But the answer is a more complicated and deserves a couple of blog posts. I created the following table [...]
Over 40% of Americans Use Mobile Phones in the Bathroom
Wednesday, January 6th, 2010The funny thing is, as Americans, we’re lagging a bit behind the rest of the world in this aspect. Let’s compare against other countries.
- 78% of Japanese use them in the bathroom
- 68% of Taiwanese use their phones while in the bathroom
- 66% of the Chinese population (66% of mobile users in china…think about that!) [...]
Tips for Running an Effective Mobile SMS-Based Educational Campaign
Friday, December 18th, 2009Considering how new the medium is, conducting SMS-based campaigns, especially educational ones, may seem daunting or challenging. But I assure you, there is a lot that you probably already know.
A large part of running a campaign is using common sense and focusing on what you already know (ie, audience, content, objectives, and outcomes).
Here are a [...]
Why Text Messaging in Healthcare? What About in Medical Education?
Thursday, December 17th, 2009Imagine for a second, connecting every mobile phone that are in the hands of healthcare providers. What would you do with this network? Text messaging enables a type of connectivity in healthcare that provides unfathomable opportunities.
Now imagine messaging in the medical education/CME space where you TRULY have an exclusive two-way channel, to engage, educate and assess the impact of your activities.
Tuesday, December 8th, 2009
DECEMBER 8th, 2009: 2digiti Launches Next Generation Medical Education Platform in Response to Call for Innovation
JUNE 22, 2010: Johns Hopkins School of Medicine Creates the Next Generation of Continuing Medical Education For Physicians Specializing in Rheumatoid Arthritis
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